Ahead of their marquee show bringing Leicester grime prodigy Kamakaze to Newcastle’s World Headquarters, we caught up with Asylum Events owners, Morgan Cole and Liam Stidolph, to find out more about the fledgling North East promotions company that launched last November.
What is Asylum Events?
An events company aiming to cater to all kinds of events. Musical, charity, launches – any kind of event – we want to be involved! Our events are inclusive and free of discrimination, hence the name ‘Asylum’, as we want anyone attending our functions to be comfortable and safe.
There is a large team behind Asylum, from me (Liam) and Morgan, to the guys who were there throughout the whole set up. We couldn’t be doing what we’re doing without the help of those around us. The togetherness of our team is fundamental to our progression.
Why was Asylum set up?
Since my first time attending a free party and underground events, I’ve always wanted to be able to host my own events and help others coordinate them. The amount of effort we put into the decor and visual experiences in our shows reaps huge reward when we see people at our events smiling and having a great time.
You’ve got two huge shows, Kamakaze and P.Money, coming around very soon – how do you decide who to book?
We never look at what is going to make us tonnes of money, we shortlist around 5 artists per show being planned, the entire team decides who would be best live and who we want to see more than anything else. Our shows are a mimic of our preferences and we also try to bring new artists to the city.
You’ve achieved a lot since launching in November, what do you want to achieve by the end of 2018?
We’d love to put another show on at the O2, we have a date pencilled in for winter and are working on artists for that. Also, our 1st birthday celebration is going to be huge, securing a massive artist, born in Newcastle, who has never performed in Newcastle before. We also want to release an Asylum EP, displaying the plethora of talent our residents have – they really are all destined to do great things in the scene!